
There’s a lot of noise around artificial intelligence right now. Depending on who you listen to, it’s either about to change everything or quietly take over parts of our industry.
As designers, we’ve been watching this closely. More importantly, we’ve been using it in our own studio to understand where it genuinely helps and where it falls short.
Here’s what we’ve found.
AI is useful. Sometimes incredibly useful. But it doesn’t design homes.
And honestly, that distinction matters more than people think.
Let’s talk about what’s actually happening on the ground.
Homeowners are already using AI tools to:
Even if you’re not actively using AI, chances are you’ve already seen it through search engines, social platforms, or design ...